Valón Thorpe: The Creative Genius
You may be surprised to know that some of the biggest advertising campaigns we see today on billboards while we drive along the streets of Jamaica, are from the creative brain of a 25-year-old CEO.
Valon Thorpe, CEO and managing director of Mystique Integrated, credits the success of his social media and emarketing campaigns to the collaborative efforts from the team members in his boutique agency, which specialises in public relations, digital marketing and event execution.
The three-year-old company began with two employees in a 10x10 space and one client. Thorpe tells Outlook, "The aim was to provide corporate Jamaica with groundbreaking and novel approaches to marketing i